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Influential Fundraiser

Develop the interpersonal and psychological skills to win over donors, volunteers and colleagues. (Previously 'Influencing Skills for Fundraisers')

In association with

This programme is based on the best selling book, The Influential Fundraiser, by =mc's directors Bernard Ross and Clare Segal. The day draws on the latest thinking in psychology and neurology to analyse interpersonal situations and how to handle them effectively. You develop skills and confidence in your own ability to handle donors effectively and manage their expectations.

The course provides a myriad of ideas and techniques and the excellent materials provide valuable reference long afterwards. The day is intensive, instructive and entertaining – Bernard Ross is a top class trainer.

Alistair Graham, Trusts & Major Donor Manager, Breakthrough Breast Cancer

Benefits to you and your organisation

Learn how to quickly build rapport with anyone – no matter how different or difficult

Gain access to a toolbox of techniques to analyse situations and handle them effectively

Develop skills and confidence in your own ability to handle donors effectively and manage their expectations

Build up an effective case and adapt it to a range of different donors

Core modules

This focused and energising day is built around a range of modules and includes:

How to interpret a donor's psychology and convince reluctant donors

Making your case powerful

Building instant and effective rapport

Handling difficult fundraising situations and objections

Framing and reframing your case effectively

Interpersonal skills and rapport building with donors

Projecting confidence and authority

Dealing with sponsorship negotiations and pricing

Learning approaches

In addition to learning new psychological frameworks, you’ll learn from case studies and have opportunities to practice new skills.

Find out more about influential fundraising by reading the Nine Fundraising Nos

Dates	22 October 2012
Duration	1 day
Cost	£230+VAT
Venue	London
Documentation	Workbook containing all topics covered during the programme.
Booking Info	Book Now Also available in-house »
	Please contact us if you'd like to discuss your training requirements with our team, or would like more information

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We’re ecstatic to have been awarded a National Training Award in 2008 with Plan International for their blended management learning programme for INGO staff.
=mc’s fundraising team were asked by this international federation – the largest INGO in the world – to help them develop their global fundraising strategy across 198 nations.
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Book Now

Dates:
22 October 2012

Cost:
£230+VAT

Venue:
London

Who should attend?

charity fundraisers who have to negotiate with high level donors

sponsorship managers keen to develop new ways to close high level deals

development directors who need to win over supporters

Transforming the performance of ethically-driven organisations worldwide

Influential Fundraiser

Benefits to you and your organisation

Core modules

Learning approaches

Amnesty International needed a new strategic framework to cope with the different human rights situation globally. We created a tailored strategy map.

Age UK, the major UK charity was the product of a merger. They needed a new approach to income generation and we helped them to shape their new programme.

In need of a country strategy, the Alliance turned to us after they set up a new regional office in Uganda.

The UK government needed some inspiration for new politics, they turned to =mc learning and development for innovation training for senior civil servants.

Increasing global fundraising capacity. We were excited to help the British Council staff in Russia secure a 1 million Euro sponsorship deal!

For Concern, =mc learning & development team provided a global leadership programme for managers and country directors – linked to a multicultural competence framework.

Turning a local authority department into an independent organisation means major change! We supported DGHP to create new ways of working.

Greenpeace International needed advice on innovation to help engage younger people in the environmental agenda – we designed a systematic programme to help with this.

Mind wanted to be more aligned across departments to create a joined-up organisation. =mc consultancy helped them to create a new culture. Our clients We're proud of the clients we work with. Click on the logos below for more information.

The National Trust for Scotland needed a system to prioritise their projects. =mc introduced a special version of the strategy map.

NMSI, the UK’s largest museum cluster (including the Science Museum), asked us to assess their potential for increasing their unrestricted income.

Find out how we helped them to embed innovation as part of NSPCC’s organisational culture through driving forward innovation and knowledge management.

We’re ecstatic to have been awarded a National Training Award in 2008 with Plan International for their blended management learning programme for INGO staff.

=mc’s fundraising team were asked by this international federation – the largest INGO in the world – to help them develop their global fundraising strategy across 198 nations.

Growing a culture of innovation. We designed an innovation framework to help the RNIB achieve culture change and boost income.

We helped Sightsavers develop a new global strategic direction that achieved record levels of engagement across the organisation.

UNICEF UK asked us to help them develop a powerful case for support – follow the story of Our 5 Promises to Children.